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Web Is Clicking With Retail Sales


June 8, 2008

Online shopping continues to be a growing segment of the retail industry. Revenues reached $260 billion in 2007, up from $220 billion in 2006.

"It's been around for more than 10 years, but it still has a long way to go," said Sucharita Mulpuru, a retail analyst for Forrester Research.

A look at the numbers:

•66 percent of online users say they have purchased a product online, such as a book, toy, music or clothing.

•78 percent of Internet users either agree (53 percent) or agree strongly (25 percent) that shopping online is convenient for them.

•68 percent of Internet users either agree (47 percent) or agree strongly (21 percent) that online shopping saves them time.

San Jose Mercury News, Pew Internet & American Life Project

Source:
http://www.courant.com

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